Community Event

ATO Walk Hard 2018

“For every wounded warrior, there is a multitude of family, friends, and communities who are forever changed.” – Diana Mankin Phelps

Words cannot accurately describe just how thankful we are for our Veterans and their families. They sacrifice so much in order for us to have freedom. It truly is inspiring and moving. It is an honor and privilege for Eagle Eye Outfitters to be a sponsor of the ATO Walk Hard Event, which benefits wounded warriors.

What is Walk Hard? Walk Hard is a 6-day, 128.3-mile charity hike from Troy, Alabama to Panama City Beach, Florida. Brothers of Alpha Tau Omega Fraternity will participate in this hike during their spring break. They will begin their walk on Friday, March 9, 2018, and end it on Wednesday, March 14, 2018. Ultimately, this walk raises money and awareness for the Wounded Warriors and Jeep Sullivan’s Wounded Warrior Outdoor Adventures. Walk Hard began in March of 2010, and has been a very successful event ever since. They received Troy University’s most highly acclaimed philanthropy event award.

The long, tedious adventure begins in Troy, AL. Before leaving Troy, AL. on the morning of Friday, March 9, fellow students, friends, family, and other people from the community will throw a huge send-off bash for the walkers. After departing from Troy, AL., the walkers will head to Enterprise, AL. This stretch will be the longest portion of the walk at 28.4 miles. Upon arriving in Enterprise, the walkers will receive a nice meal and place to sleep at a local church. The next day will start bright and early as the walkers will continue their journey from Enterprise, AL. to Hartford, AL. This stretch of the journey is 21.7 miles. Again, the walkers will partake in a nice meal at a church in Hartford. Day three consists of a 22.4-mile walk from Hartford, Al. to Bonifay, FL. The walkers can rejoice because they are in Florida! One step closer. Day four hits and the walkers will make the 19.6-mile trek from Bonifay, FL. to the big town of Vernon, FL. After lodging and dining that night, the walkers will be ready to embark on day five. Day five consists of an 18.6-mile walk from Vernon, FL. to Ebro, FL. On this night, the walkers will stay at Pine Lodge State Park, where they will get to sleep under the stars! Talk about a neat experience. Upon waking up, the walkers will spend day six traveling 17.6 miles from Ebro, FL. to Panama City Beach, FL. where they will end their journey! An enormous celebration will take place at Pier Park when the walkers arrive.

During the dinner at each church/location they plan to stop, different wounded warriors will come and speak to the walkers. It will be a powerful time for the guys to hear from actual Veterans who have served and been wounded in war. The walkers will also wear backpacks when walking so that they can perfectly model what soldiers go through when they make long, hard treks.

Jeep Sullivan’s Wounded Warrior Outdoor Adventures is such a wonderful organization, owned by Jeep and Meg Sullivan, that has partnered with ATO for this event for the past five years. This non-profit organization offers “combat wounded veterans and their families opportunities to enjoy God’s great outdoors”. Their mission is to “honor these courageous men and women while facilitating complete healing to the body, soul, and spirit.” Wounded warriors have the ability to hunt, fish, do other exciting outdoor activities with Jeep Sullivan’s Wounded Warrior Outdoor Adventures. Jeep and Meg are big supporters of this event. They continually help with cleanup, cooking meals, and transporting supplies to and from as the walkers need them throughout the walk. After talking with Jeep about the event, he said: “It’s cool that God has allowed us to use our organization as a ministry for soldiers, and through the ATO Walk Hard event, college students too.”

Several of our Brand Partners have partnered with us here at Eagle Eye Outfitters for the Walk Hard Event. With their help, we are able to provide all (#?) walkers with anything from footwear, to apparel, to accessories for their long journey.

We can’t say thank you enough to these amazing Brands for partnering with us for Walk Hard 2018:

  • Columbia – Providing a pair of the Silver Ridge Shorts for the walkers on their long journey. These shorts will be great for the long hours spent outside.
  • Salomon  – Providing the Men’s Odyssey Pro Shoe. This will be the perfect shoe for the guys to use on their long trek. It is light and reliable, while also ensuring long-lasting comfort.
  • Darn Tough – Providing the Men’s Hiker Micro Crew Cushion Sock. These socks are sure to keep the walker’s feet nice and cool with their fast-action wicking technology. They will also prevent blisters, which is a huge plus.
  • Camelbak – Providing the Podium Series Water Bottles. These water bottles will be perfect for holding water/liquids, which will be extremely necessary, for the guys during their journey.
  • The North Face – Providing the Men’s Reaxion Shirt and the Men’s Paramount Hike Short. The shift is lightweight and quick-drying, while the shorts are durable and water-repellent.
  • Aftco – Providing shorts for the walkers to ensure that they stay cool on their long walk.
  • ExOfficio – They will be providing undergarments for the walkers.

How can you support this organization? Click the following link,, or the donate button below, in order to donate or buy a raffle ticket. Also, keep up with the walkers on their 128.3-mile walk by checking out their Facebook Page. Keep an eye out for another ATO Instagram story takeover, on Eagle Eye’s Instagram, during the event as well. 

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