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What is an EEO Guide?

Is Eagle Eye your favorite store to shop at? Do you love taking life outside? Do you have a strong, content-driven social media presence? If you answered yes to these questions, our new EEO Guide program might be a perfect fit for you!

What is the EEO Guide Program?

The EEO Guide program is a brand ambassador program established to highlight our new arrivals, favorite products, and more. Our Guides are a collective of individuals that love #TakingLifeOutside. In other words, this group is connected through a passion for the outdoors, loving our community, and the Eagle Eye brand. The program is open to fans of Eagle Eye and our brand. This includes individuals in varying stages of life including (but not limited to): college students, parents, business professionals, outdoor enthusiasts, community advocates, etc.

What do EEO Guides do?

Above all, we expect Guides to post on their personal Instagram feed and stories for EEO at least once a month. Guides commit to approximately three months in the program. In essence, we want you to represent the Eagle Eye brand through consistent, positive social media activity!

What are the Requirements?

In order to be considered for the Guide program, there are a few requirements you must meet:

  • Must be 18 years or older.
  • You must be following @eagleeyedothan on Instagram.
  • You must be active on Instagram (aka you have posted at least once in the past month)
  • Your Instagram account cannot be private or change to private throughout the program.
  • You cannot be employed, related to, or an ambassador, influencer, etc. for our direct competitors. (However, it’s perfectly fine to be an ambassador, influencer, etc. for one of the brands we carry.)

What are the Perks?

EEO Guides have access to tons of perks, like:

  • Exclusive discounts on select apparel, footwear, accessories, and gear
  • Insider scoop on sales and promotions
  • Modeling opportunities in upcoming Eagle Eye brand shoots
  • FREE products!!!

So, are you still wondering if this program is right for you? Here’s what current EEO Guide Katie has to say about her experience in the Guide program:

“I love being an Eagle Eye Guide because it allows me the opportunity to try different brands and experience items I otherwise would not have purchased and promoted. It also afforded me the opportunity to share Eagle Eye products with more family and friends!”

– Katie Newton, EEO Guide

Use the link below to apply today! Applications close on February 28, 2022.


Eagle Eye Outfitters is a family run small business that offers radical customer service for shoppers for all of their outdoor and fashion apparel, accessories, and footwear needs. In other words, with hundreds of brands to choose from, EEO has it all! Shop now or visit us in-store in Dothan, Alabama.

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